How to create A/B test in Pii?

    To create an AB test in Pii, start by clicking on the Create Experiment tab and select “AB test” from the menu.  Then follow these simple four steps:   Step1: Enter the URL you want to test (e.g. http://www.example.com/) and click on Create a Test button Step2: The visual editor will load the design of […]

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    What is A/B test?

    When creating an A/B test, you design two or more variations from a particular page and divide the website visitors between these variations. As visitors land on one of the page designs, you compare the number of conversions each design is generating. When the test concludes, you choose the winning variation (the one which is […]

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